Telemarketing Archives | marketinglaw

Recent ASA decisions on CBD advertising give timely reminders for companies selling CBD products

Written by Charlie Hennig Katrina Anderson on 16 Nov 2022

What happened: ASA has recently published two rulings, see here and here, that provide reminders on advertising cannabidiol (CBD) products. Both rulings involved the ASA receiving complaints from the European…
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Clear test methodology can lead to clearer noses (and claims)

Written by Stefanie Lo on 16 Nov 2022

What happened: In November 2021, a TV ad featured a woman using the BecoCleanse product. The ad included a voice-over which stated: “Each day we breath in millions of viruses…
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Gambling and lottery ads featuring football stars won’t score with the ASA

Written by Amelia Hodder Ben Nicholson on 20 Oct 2022

Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 1 October 2022 Law stated as at: 10 October 2022 What happened: New…
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Don’t ‘make-up’ your cosmetic claims

Written by Stefanie Lo on 20 Oct 2022

Who: The Advertising Standards Authority (ASA) and Shop TJC Ltd (t/a The Jewellery Channel Ltd) Where: United Kingdom When: 21 September 2022 Law stated as at: 5 October 2022 What…
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Is a shake-up due for public service broadcast advertising?

Written by Verity Raeside on 17 Aug 2022

Who: The Office of Communications (Ofcom) Where: United Kingdom s When: 15 July 2022 Law stated as at: 25 July 2022 What happened: Ofcom has published a call for evidence…
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ASA lays out plans to tackle harmful racial stereotypes in ads

Written by TK Spiff on 13 Sep 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: December 2020 Law stated as at: May 2021 What happened: Following the death of George Floyd in May 2020, many…
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VSP Regulation: advertise wisely

Written by Will Gill on 30 Mar 2021

Who: The Office of Communications (Ofcom) Where: United Kingdom When: 21 October 2020 Law stated as at: 23 November 2020 What happened: Ofcom has published regulations for UK video-sharing platforms…
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CAP concludes gender stereotyping 12 month review

Written by Thuvaraka Balamurali on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 17 December 2020 Law stated as at: 21 January 2021 What happened: In 2018, the Committee of Advertising Practice (CAP)…
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Brexit certainty for advertisers

Written by Holly Barber Collis on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 December 2020 Law stated as at: 22 January 2021 What happened: The CAP and BCAP Codes consolidate many rules…
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Can’t pay? We’ll let you delay

Written by Will Gill on 30 Mar 2021

Who: The Advertising Standards Authority (ASA); the Committee of Advertising Practice (CAP); and the Broadcast Committee of Advertising Practice (BCAP). Where: United Kingdom When: 1 December 2020 Law stated as…
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CAP & BCAP consulting on new rules for ‘cosmetic interventions’

Written by Katrina Anderson on 21 Oct 2020

Who: CAP and BCAP Where: United Kingdom When: 10 September 2020 Law stated as at: 5 October 2020 What happened: CAP and BCAP have jointly launched a consultation on introducing…
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No victory this time for (the portrait rights of) Max Verstappen against Picnic

Written Osborne Clarke on 27 Jul 2020

Who: Court of Appeal Amsterdam, Max Verstappen (Verstappen), Mavic S.A.R.L. (Mavic) and Picnic B.V. (Picnic) Where: The Netherlands When: 2 June 2020 Law stated as at: 30 June 2020 What…
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