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A recent DTI proposal to introduce a statutory right for corporations to opt-out of B2B cold calling has not gone down well with marketers. We summarise the Direct Marketing Association’s…
It’s not just cookies, email, fax and mobile marketing that the new Privacy and Electronic Communications Regulations due in Autumn in 2003 have in their sights. Topic: Telemarketing Who: The Department of…
America’s federal equivalent to Europe’s statutory systems for allowing individuals to opt-out of receiving cold calls looks set to arrive soon (ish). But the new rules have more to say…
Telemarketing using automated dialling equipment is already illegal unless the recipient has already opted in, but the Direct Marketing Association has now published on automated telemarketing code. Topic: Telemarketing…
