Transparency Archives | marketinglaw

Recognition mission: children and online ads

Written by Charlotte Groom on 10 Dec 2019

Who: The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Where: United Kingdom When: 24 October 2019 Law stated as at: 1 December 2019 What happened: On 24…
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FTC influencing influencers: influencer disclosure 101

Written by Jennifer Tur on 10 Dec 2019

Who: US Federal Trade Commission (FTC) Where: United States When: November 2019 What happened: The FTC has published guidance on how influencers can achieve transparency in their social media posts…
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Processing personal data: identifying a legal basis under the GDPR

Written by Johanna Klingen on 10 Dec 2019

Who: European Data Protection Board (EDPB) Where: European Union When: 8 October 2019 Law stated as at: 28 November 2019 What happened: The EDPB has stressed the importance of identifying…
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Sunday Riley escapes fines for posting fake reviews

Written by Chloe Deng on 10 Dec 2019

Who: Federal Trade Commission (FTC) and Sunday Riley Skincare LLC Where: United States When: 22 October 2019 Law stated as at: 1 November 2019 What happened: The FTC discovered that…
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Guide to good practices in influencer marketing in France

Written by Julia Darcel Claire Bouchenard on 28 Oct 2019

Who: The French advertising authority (ARPP) Where: France When: May 2019 Law stated as at: 14 October 2019 What happened: The ARPP Observatory studied more than 500 campaigns shown on…
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It’s just emojions misleading us over [laughing tears of joy face]?

Written by Chloe Deng on 02 Sep 2019

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 31 July 2019 Law stated as at: 5 August 2019 What happened: The ASA has released a new guidance note…
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Q: When, will I, will I be famous? A: When you have 30,000 Instagram followers.

Written by Matthew White Chloe Deng on 30 Aug 2019

Who: The Advertising Standards Authority (ASA) and Sanofi UK (Sanofi) with ‘ThisMamaLife’ Where: United Kingdom When: 3 July 2019 Law stated as at: 5 August 2019 What happened: In February…
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Cookie Monster – ICO publishes guidance to remind advertisers how cookies should be used

Written by TK Spiff on 30 Aug 2019

Who: The Information Commissioner’s Office (ICO) Where: United Kingdom When: 3 July 2019 Law stated as at: 1 August 2019 What happened: Advertisers and brands will now have to seek…
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ASA and CAP release Annual Report for 2018: More Impact Online!

Written by Chloe Deng on 04 Jul 2019

Who: The Advertising Standards Authority (ASA) and Committees of Advertising Practice (CAP) Where: United Kingdom When: 20 May 2019 Law stated as at: 26 June 2019 What happened: On 20…
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Wickes in hot water after kitchen sale deemed misleading

Written by Emma Finlayson on 04 Jul 2019

Who: The Advertising Standards Authority (ASA) and Wickes Building Supplies Ltd (Wickes) Where: United Kingdom When: 5 June 2019 Law stated as at: 26 June 2019 What happened: The Advertising…
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Bounty (data) hunters

Written by Emma Finlayson on 04 Jul 2019

Who: The Information Commissioner’s Office (ICO) and Bounty (UK) Limited (Bounty) Where: United Kingdom When: 12 April 2019 Law stated as at: 1 May 2019 What happened: Bounty, a pregnancy…
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Fix up, look sharp: fears of electoral foul play if laws aren’t reformed

Written by TK Spiff on 25 Mar 2019

Who: The Electoral Reform Society (ERS), The Electoral Commission (EC), The Information Commissioner’s Office (ICO), Middlesex University, The Fair Vote Project, Full Fact, Doteveryone, The Centre for the Analysis of…
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All Articles in Transparency

Processing personal data: identifying a legal basis under the GDPR

Sunday Riley escapes fines for posting fake reviews

Cookie Monster – ICO publishes guidance to remind advertisers how cookies should be used

Wickes in hot water after kitchen sale deemed misleading

Bounty (data) hunters

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