Transparency Archives | Page 11 of 18 | marketinglaw

France legislates to ensure that healthcare brands are required to disclose links with influencers
Written by Lucie Champetier Thomas Devred Claire Bouchenard on 06 May 2020
Who: Social media, Instagram, media, influencers, firms marketing health products, etc. Where: France When: 30 December 2019 Law stated as at: 26 February 2019 What happened: A new decree published…
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How clear is your influence?
Written by Charlotte Groom on 06 May 2020
Who: Committee of Advertising Practice (CAP) and the Competition and Markets Authority (CMA) Where: United Kingdom When: 6 February 2020 Law stated as at: 12 March 2020 What happened: CAP…
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The ICO offers both the cookie and the stick in latest adtech blog
Written Osborne Clarke on 06 May 2020
Who: The Information Commissioner’s Office (ICO), Google, the Internet Advertising Bureau (IAB). Where: UK When: 17 January 2020 Law stated as at: 5 March 2020 What happened: Simon McDougall, the…
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The ICO publishes its Age Appropriate Design Code
Written by Ben Dunham on 28 Feb 2020
Who: The Information Commissioner’s Office (ICO) Where: United Kingdom When: 21 January 2020 Law stated as at: 11 February 2020 What happened: The ICO has published the final version of…
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Pretty big things: two upheld ASA complaints in two months for PrettyLittleThing divide opinion
Written by Chloe Deng on 28 Feb 2020
Who: Prettylittlething.com Ltd (PLT) and the Advertising Standards Authority (ASA) Where: United Kingdom When: 8 January 2020 and 5 February 2020 Law stated as at: 10 February 2020 What happened:…
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Recognition mission: children and online ads
Written by Charlotte Groom on 10 Dec 2019
Who: The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Where: United Kingdom When: 24 October 2019 Law stated as at: 1 December 2019 What happened: On 24…
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FTC influencing influencers: influencer disclosure 101
Written by Jennifer Tur on 10 Dec 2019
Who: US Federal Trade Commission (FTC) Where: United States When: November 2019 What happened: The FTC has published guidance on how influencers can achieve transparency in their social media posts…
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Processing personal data: identifying a legal basis under the GDPR
Written Osborne Clarke on 10 Dec 2019
Who: European Data Protection Board (EDPB) Where: European Union When: 8 October 2019 Law stated as at: 28 November 2019 What happened: The EDPB has stressed the importance of identifying…
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Sunday Riley escapes fines for posting fake reviews
Written by Chloe Deng on 10 Dec 2019
Who: Federal Trade Commission (FTC) and Sunday Riley Skincare LLC Where: United States When: 22 October 2019 Law stated as at: 1 November 2019 What happened: The FTC discovered that…
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Guide to good practices in influencer marketing in France
Written by Julia Darcel Claire Bouchenard on 28 Oct 2019
Who: The French advertising authority (ARPP) Where: France When: May 2019 Law stated as at: 14 October 2019 What happened: The ARPP Observatory studied more than 500 campaigns shown on…
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It’s just emojions misleading us over [laughing tears of joy face]?
Written by Chloe Deng on 02 Sep 2019
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 31 July 2019 Law stated as at: 5 August 2019 What happened: The ASA has released a new guidance note…
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Q: When, will I, will I be famous? A: When you have 30,000 Instagram followers.
Written by Matthew White Chloe Deng on 30 Aug 2019
Who: The Advertising Standards Authority (ASA) and Sanofi UK (Sanofi) with ‘ThisMamaLife’ Where: United Kingdom When: 3 July 2019 Law stated as at: 5 August 2019 What happened: In February…
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