TV Archives | marketinglaw

Ofcom launches consultation into quantity and scheduling of TV advertising
Written by Jamie Heatly on 30 May 2023
Who: Office of Communications (Ofcom) and public service broadcasters (PSB) Where: United Kingdom When: 19 April 2023 Law stated as at: 4 May 2023 What happened: Ofcom has opened a…
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Tick the boxes alongside the ASA when trying to avoid misleading advertising
Written Osborne Clarke on 30 May 2023
Who: The ASA Where: United Kingdom When: 20 April 2023 Law stated as at: 5 May 2023 What happened: In a typical year, 70% of complaints that the ASA receives…
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Carbon neutral claims on food packaging: the complex task of separating the wheat from the chaff
Written by Gregory Barton on 28 Apr 2023
Who: The European Consumer Organisation (BEUC)Where: European Union (EU)When: 9 March 2023Law stated as at: 9 March 2023 What happened:BEUC has released a report calling on the European Commission to…
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Ofcom opens consultation on HFSS advertising restrictions
Written by Stefanie Lo Katrina Anderson on 28 Apr 2023
Who: The Advertising Standards Authority (ASA) and The Office of Communications (Ofcom)Where: United KingdomWhen: 21 February 2023Law stated as at: 6 March 2023 What happened:Ofcom launched a consultation on its…
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Are online advertising restrictions really keeping children safe?
Written Osborne Clarke on 25 Jan 2023
The ASA publish its 100 Children Report which sets out to understand what adverts children are being shown online.
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HFSS – TV and online restrictions delayed
Written by Stefanie Lo Katrina Anderson on 25 Jan 2023
Further delays to the HFSS restrictions on TV and online advertising, Katrina and Stefanie reports.
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Recent ASA decisions on CBD advertising give timely reminders for companies selling CBD products
Written by Charlie Hennig Katrina Anderson on 16 Nov 2022
What happened: ASA has recently published two rulings, see here and here, that provide reminders on advertising cannabidiol (CBD) products. Both rulings involved the ASA receiving complaints from the European…
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Clear test methodology can lead to clearer noses (and claims)
Written by Stefanie Lo on 16 Nov 2022
What happened: In November 2021, a TV ad featured a woman using the BecoCleanse product. The ad included a voice-over which stated: “Each day we breath in millions of viruses…
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Gambling and lottery ads featuring football stars won’t score with the ASA
Written by Amelia Hodder Ben Nicholson on 20 Oct 2022
Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 1 October 2022 Law stated as at: 10 October 2022 What happened: New…
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Ensure that your QR Code complies with the CAP Code
Written by Georgie Taylor on 20 Oct 2022
Who:The Advertising Standards Authority (ASA) Where: United Kingdom When: 8 September 2022 Law stated as at: 10 October 2022 What happened: The use of quick response (QR) codes within marketing…
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Don’t ‘make-up’ your cosmetic claims
Written by Stefanie Lo on 20 Oct 2022
Who: The Advertising Standards Authority (ASA) and Shop TJC Ltd (t/a The Jewellery Channel Ltd) Where: United Kingdom When: 21 September 2022 Law stated as at: 5 October 2022 What…
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Coral advert deemed too exciting
Written by Ben Nicholson on 20 Oct 2022
Who: Advertising Standards Authority (ASA), Committee for Advertising Practice (CAP) and LC International Ltd t/a Coral (Coral) Where: United Kingdom When: 3 August 2022 Law stated as at: 22 September…
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