Ben Dunham
All Articles by Ben Dunham
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CNIL casts doubt on IAB-style consent management platforms
The French data protection authority, CNIL, has found that consent obtained by adtech company Vectaury via an IAB-style framework was not adequate for the purposes of GDPR. Ben Dunham reports on why this could cause the adtech industry a headache.
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ASA clamps down on gambling affiliate advertising
ASA clamps down on affiliate gambling advertising Trailer wording: Affiliate marketing in the gambling industry has come under the ASA’s spotlight as several gambling operators are called up for rogue advertorials. Ben Dunham reports.
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CJEU rules on trader information requirements for press ad
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Search engines agree to a voluntary code on the removal of links to content which infringes IP
IP Google and Bing have teamed up with the UK IPO to agree a voluntary code aimed at demoting search engine links to copyright infringing websites. Ben Dunham reports.
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CAP issues new guidance on envelopes
If you thought direct mail could be send in a plain envelope, think again! Ben Dunham reports.
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ASA decides that Leon’s description of it “Original Superfood Salad” isn’t so super
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CAP reminder on cosmetic interventions ads
CAP releases a note on cosmetic interventions, a reminder of the need for precision when advertising incisions. Ben Dunham reports.
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ANA releases its media transparency report
Just how prevalent are kickbacks and rebates in the media buying ecosystem? The Association of National Advertisers has released its findings. Ben Dunham reports.
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New tobacco packaging controls come into force
Following an unsuccessful last-ditch court challenge by cigarette manufacturers, plain packaging for all cigarette packs is now UK law. The tobacco industry brands the regime disproportionate and says it will appeal. Ben Dunham reports.
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New EU Trade Secrets Directive: key points for marketers
The wide definition of “trade secrets” in the new eponymous directive means that marketers should not ignore its potential implications. Ben Dunham reports.
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CMA takes action against Total SEO & Marketing over fake reviews
A Competition and Markets Authority investigation found that between 2014 and 2015 Total SEO & Marketing Ltd, a search engine optimisation and online marketing company, wrote over 800 fake reviews for 86 businesses that appeared on 26 websites. Ben Dunham reports.
