Daisy Jones
All Articles by Daisy Jones
Updated direct marketing guidance from the ICO?
ICO’s first enforcement action under the GDPR
The ICO has issued its first enforcement notice under the GDPR against an online behavioural advertising company based in Canada. What happened? Daisy Jones reports.
Dynamic pricing in travel ads
Dynamic pricing in travel ads ASA publishes an opinion piece on savings claims and dynamic pricing in holiday adverts. Daisy Jones reports.
Shocking claims held compliant, as carefully crafted and well-substantiated
“No second night sleeping rough” – ASA rules on ad claim
The ASA rules on the Whitechapel Centre’s claim on their website “NO SECOND NIGHT OUT ON THE STREETS. TELL US ABOUT A ROUGH SLEEPER.” Daisy Jones reports.
Digital Economy Act and the Direct Marketing Code
Dame Janet Paraskeva publishes report on ASA
ASA action on pay-per-bid auction websites
Multiple pay-per-bid auction sites found to breach advertising regulations after ASA launched an investigation into the sector. Daisy Jones reports.
Government makes it easier to bring action against nuisance callers
Telephone Preference Service transfer from Ofcom to ICO. Daisy Jones reports.
Stunts and potentially unsafe behaviour in ads – where to draw the line
The ASA publishes three adjudications (Heinz, Nike and MTV) analysing the depiction of potentially unsafe and dangerous behaviour in ads. Daisy Jones reports.
CMA probes online gambling promotions
