Jamie Heatly
All Articles by Jamie Heatly
New AVMS Directive means change for the broadcast advertising regime
The ASA investigates ads featuring in-car tech
ASA reports on gender stereotyping in ads
The UK’s advertising regulator is gearing up to establish new standards on gender stereotyping and new rules on objectifying/inappropriately sexualising women and on normalising unhealthy body images. Jamie Heatly reports.
ASA considers adverts depicting Santa
Complaints were lodged against an e-cigarette billboard campaign and a TV ad for a dementia charity, both of which featured cartoon and animated representations of Santa Claus. Jamie Heatly reports.
ASA rules that untargeted Halloween-fest ads are irresponsible
The public placement of billboard posters for the Frightmare Halloween Festival breached CAP Code rules on the socially responsible preparation of ads. Jamie Heatly reports.
AppNexus pulls the plug on Breitbart News
Why has the conservative news site been banned from selling on AppNexus’ ad exchange and what might this decision mean for others? Jamie Heatly reports.
Where’s the chicken? KFC sued for allegedly misleading ad
Coral comes under fire from the ASA for misleading ads
What lessons can be learned from a string of rulings against the gambling operator for its targeted promotions and time-limited offers? Jamie Heatly reports.
BCAP softens its pester power code rule
Broadcast advertisers are given a little more flexibility in advertising to children, following a change to the BCAP Code. Jamie Heatly reports.
The CMA publishes open letter on resale price maintenance
Following some hefty fines issued in May 2016, the Competition and Markets Authority has published an open letter to suppliers and retailers on how to identify and avoid engaging in resale price maintenance. Jamie Heatly reports.
Broadband price claims regime to change
From October 2016, the Advertising Standards Authority has decreed that the regulatory regime for price claims in broadband ads will be much stricter. Jamie Heatly reports.