Osborne Clarke
All Articles by Osborne Clarke
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Marketinglaw Update | August 2019
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Is Burger King crypto-currency promotion a sign of things to come?
Is Burger King crypto-currency promotion a sign of things to come? The burger chain’s WhopperCoin brings promotional marketing into the blockchain era. Stefania Grosso reports.
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The so-called “Youtube” tax is now effective in France
The so-called “Youtube” tax is now effective in France The European Commission gave the green light to a tax enacted in the French Finance Act for 2017, extending the French tax regime to foreign streaming services and video-sharing websites that distribute content in France without having a registered company or branch there. Benoît Menez reports.
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House of Lords conducting enquiry into the UK advertising industry
House of Lords conducting enquiry into the UK advertising industry The House of Lords Communications Committee has launched an injury on the advertising industry, including a look at the regulation of digital marketing. Jude King reports.
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HFSS Rules and Guidance
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“Retouched photographs” guidelines
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French Competition Authority leaves uncertain the antitrust scrutiny of major players in the Online Advertising sector
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Update of simplified declaration NS-48 relating to clients and prospective client files
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Failure to take basic Information Security measures results in £60,000 fine from the ICO for SME Gaming company
SME gaming company is fined £60,000 by the ICO for failing to implement basic security measures. The personal data of over 26,000 customers was hacked as a result. George Garrard reports.
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Influencer’s speech considered as advertisement
The executive board of the French advertising self-regulatory organization (ARPP) has agreed on new guidelines regarding online posts by influencers (bloggers, vloggers) in collaboration with brands. Margaux Hammer reports.
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Commercial spots must comply with ARPP’s “Gambling” Recommendation
Two private individuals referred a new commercial spot broadcast by the French lottery operator (La Française des Jeux) to the ARPP’s Jury of Ethical Advertisement. The jury found that this “Escape Game Loto” did not comply with ARPP’s Gambling Recommendation. Margaux Hammer reports.
