
Osborne Clarke
All Articles by Osborne Clarke
Paddy Power-ed on or off
Is a shake-up due for public service broadcast advertising?
ASA’s claws come out for Untamed cat food ad
The ASA upheld complaints against Untamed Cat Food’s ad, ruling that claims about competitor meat content in cat food and cats’ nutritional needs were misleading and insufficiently substantiated.
Siloed communication: cruise liner makes pricing change not reflected in promotion
The ASA rules that admin errors do not excuse misleading promotional discounts.
Now you see me, now you don't: prices advertised lower, charged higher
The ASA rules that dynamic pricing and use of third party data are not reasons to excuse LoveHolidays for displaying out-of-date and inaccurate prices.
ASA unwraps High Seat’s misleading festive delivery guarantee
High Seat Ltd, a furniture retailer, posted advertisements on their website, in two emails and in a leaflet.
Something smells off: ASA ruling on misleading perfume prices
The ASA has considered whether a price claim on a perfume sample was misleading and the use of a “from” price. Aisling Farley reports.
Four the record: ISBA & IMTB’s Influencer Marketing Code hits version 4
ASA’s active monitoring and strict approach to food supplement claims: five takeaways
Key takeaways for food manufacturers following a recent increase in ASA action against food supplement claims, Stefanie Lo reports.
KeyForHer food supplements: key reminders for claims targeted at those experiencing menopause
ASA rules against a food supplement manufacturer’s exaggerated re-wording of an authorised claim, Stefanie Lo reports.
E-cigarette affiliate marketing schemes go up in smoke
The ASA has released a set of rulings against affiliate marketing programmes operated by e-cigarette websites. Verity Raeside reports.
BetterMe seek better ads for a healthier marketing strategy
The ASA combats misleading fitness ads that promise unachievable results for clients. Bryana Daniels reports.
IAB Europe’s key commitments and policy principles for 2024-2029
IAB Europe publishes key commitments and policy principles for 2024-2029. Georgie Taylor reports.
Tonic health told to dump their denigrating comparative advertising



