Rebecca Heptonstall
All Articles by Rebecca Heptonstall
Unravelling the ‘politricks’: EU regulation promoting transparency in political advertising published
The Council of the European Union adopts a new regulation on the transparency and targeting of political advertising. Rebecca Heptonstall reports.
Sleepwalking on ad transparency: ASA’s wake-up call to Emma Mattress
The ASA has ruled against Emma Mattress for not making clear the commercial intent of its ads. Rebecca Heptonstall reports.
Spoonful of scrutiny: ASA rules against Heinz for ad that omitted significant conditions
ASA ruling against HJ Heinz Foods UK for omitting significant conditions of a promotion. Rebecca Heptonstall reports.
Pretty unfair promotion? ASA rules against Pretty Little Thing
US FTC 'guides' businesses on combatting deceptive reviews and endorsements
EESC seeks to ‘influence’ EU-wide approach on influencer marketing
Absolute-ly environmentally friendly claims? BCAP and CAP publish updated guidance on green claims
